How to Deliver Bad Back Order News

The COVID crisis has negatively impacted the dental industry, including disruptions in the supply chain creating significant limitations of many popular products.

Supply shortages and back ordered products are not an uncommon sales dilemma. Yet, as more products become less available, representatives must prepare to navigate these difficult customer conversations to preserve their relationships and the business.

This podcast provides practical coaching on how to manage back order situations with confidence and poise (not sheepish apologies) and demonstrates how to add more customer value while satisfying immediate needs and expectations.

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